Here, I have included the Style Guide that I made for this project. The style guide is basically the list of rules and components I had set myself to work with to produce material for this project. I included the three main components already spoken about here – typography, colour, and logos. A physical copy of the style guide has been submitted with my work, for the show. The link below will open my Style Guide
After numerous colour tests, conducted with the help of the game artist in my group, the colours we settled for to use in all aspects of the game were a medium-dark purple, a light blue, and an orange. We studied many pictures of space, focusing on the colourful images of nebulae, to see which colours work well with one another in the context of outer space.
We chose a relatively deep purple for the main background colour, for almost every aspect of the game and its branding. We did so because it is a very “space-orientated” colour, and also because it acts a great counter for the other colours in our designs, which are much lighter.
The light shade of blue we chose is meant to be a reference to the stars. In the numerous photographs we studied, the stars were either a white-yellow, or a very light blue. After many tests we decided blue would be best. It also works surprisingly well with our purple and orange colour choices.
For the orange, we thought we’d include a direct reference to Mars, which plays a key part in the back story of our game. We chose a lighter shade, so it wouldn’t overpower the purple and blue. We had numerous different tones of orange to experiment with, but this was the best one by quite some way.